New York Times Outage Reinforces Need for a Social Presence in a Crisis

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All companies should have a social media strategy built into their crisis communications plan that includes multiple modes of delivering a message. When a crisis hits, you can’t wait until tomorrow’s paper to resolve it. Read the full article at MarketingProfs

Source: http://www.marketingprofs.com/articles/2013/11621/new-york-times-outage-reinforces-need-for-a-social-presence-in-a-crisis

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Author: Confluence Social Marketing

A Confluence is the meeting of multiple rivers that when combined, form a new name. This is our marketing concept. We at Confluence Social Marketing strive to make all aspects of Social and Mobile marketing work together as a unified force. By thinking and planning intelligently, the results will be measurable and cost-effective.

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