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Some good info here.

Absolutely love that you included #10. I can't tell you how many times i've heard someone complain about not getting "results". It ties into everything above, knowing what it is you're trying to accomplish with social media.

Each platform has its own expectations, and abilities. You need to know what your goal is ahead of time, so you know what to measure.

Source: http://www.steamfeed.com/10-step-twitter-formula-unleash-dynamic-personal-brand/#comment-47232

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Author: Confluence Social Marketing

A Confluence is the meeting of multiple rivers that when combined, form a new name. This is our marketing concept. We at Confluence Social Marketing strive to make all aspects of Social and Mobile marketing work together as a unified force. By thinking and planning intelligently, the results will be measurable and cost-effective.

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