IBM’s Ed Abrams on SMB Social Strategy and Content Marketing

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Ed Abrams, vice-president of marketing for IBM’s small and midsize business unit, offers tips for SMBs on social strategy, content marketing, and running a social business. Read the full article at MarketingProfs

Source: http://www.marketingprofs.com/articles/2013/11715/ibms-ed-abrams-on-smb-social-strategy-and-content-marketing

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Author: Confluence Social Marketing

A Confluence is the meeting of multiple rivers that when combined, form a new name. This is our marketing concept. We at Confluence Social Marketing strive to make all aspects of Social and Mobile marketing work together as a unified force. By thinking and planning intelligently, the results will be measurable and cost-effective.

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