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Twitter and Facebook are places where people can freely complain about a brand. And brands have picked that up and are now en masse offering customer service on social media. Their teams search the social networks trying to find complainers and fans and try to help / support them.

But who is doing the best job? Socialbakers researched and found the airline industry was the most responsive to customer-service questions on Facebook in the fourth quarter of 2013. KLM especially was the best.

AllFacebook created this infographic:



Post from Bas van den Beld on State of Digital
Who is the Most Responsive to Social Customer-Service questions?

Source: http://www.stateofdigital.com/social-customer-service/


Author: Confluence Social Marketing

A Confluence is the meeting of multiple rivers that when combined, form a new name. This is our marketing concept. We at Confluence Social Marketing strive to make all aspects of Social and Mobile marketing work together as a unified force. By thinking and planning intelligently, the results will be measurable and cost-effective.

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