Leave a comment

2015 B2C Content Marketing Benchmarks, Budgets, and Trends

B2C content marketers struggle with effectively tracking their content marketing ROI, according to the findings of the fifth annual content marketing study by MarketingProfs and the Content Marketing Institute. Read the full article at MarketingProfs

Source: http://www.marketingprofs.com/charts/2014/26252/2015-b2c-content-marketing-benchmarks-budgets-and-trends


Leave a comment

#SocialSkim: Facebook Interest Lists, Pinterest Picks, Socnets Teens Like, More!

Every week brings us fresh social surprises. This week, we’ll show you the latest offerings and campaigns from Twitter, Facebook, Pinterest, and Instagram; a gorgeous kickoff video for the launch of BBC music; and a bevy of tools to help you create social media images with ease. Skim to slide … Read the full article at MarketingProfs

Source: http://www.marketingprofs.com/chirp/2014/26226/socialskim-facebook-interest-lists-pinterest-picks-socnets-teens-like